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VARIO HOMES

A future
without barriers

Change begins at home

We went back to the basics when doing our research for these ultra-modern apartments with a sliding wall at the centre of it. We asked people what a wall means to them and found out the real-world implications can be used to highlight the product benefits. A wall is a barrier. A barrier to achieving something better. When we remove those barriers at home, we can remove them in our life around us.

Flexi-Wall - Living Room

Flexi-Wall - Entertainment Area

Flexi-Wall - Home Office

Flexi-Wall - TV Room

Customized Customer Journeys

Built on our customer journey research, we created a sitemap that allowed users to choose a journey according to their preferences. This helped them understand the product in relation to their needs. We also used the research to create “wow moments” across the website – sliding features, interactive maps, unique call-to-actions, moving infographics, etc.

Website

variohomes.com

Service

Strategy, Content, Web Design, Web Development, UI/UX